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Marketing Manager

  • Location: London
  • Salary: £55,000 - £65,000 per year
  • Job Type:Permanent

Posted 7 days ago

  • Sector: Marketing, Digital
  • Contact: Louisa Harrison
  • Contact Email: louisaharrison@betterplaced.com
  • Expiry Date: 26 December 2024
  • Job Ref: CO-122

​Marketing Manager – Insurance Organisation

Location: London (Hybrid: Office and Homeworking)

Type: Full-time

Salary: £55,000-£65,000

 

About the Role:
Seeking a proactive and experienced Marketing Manager to join a dynamic team. This role is integral to driving member recruitment, retention, and growth through the development and execution of impactful marketing strategies. Reporting to the Strategy Manager, you will play a key role in shaping commercial plans and ensuring compliance with industry regulations.

Key Responsibilities:

  • Devise and implement multi-channel marketing strategies to maximise member engagement and achieve growth targets.

  • Monitor market trends and analyse changes to identify opportunities or threats.

  • Create compelling marketing messages and manage online/offline content for websites and apps using CMS.

  • Lead the development of detailed budget plans and ensure effective management of marketing activities.

  • Develop and guide social media strategies, encouraging engagement while mitigating risks.

Skills and Experience:

  • Proven track record in campaign planning, implementation, and analysis.

  • Broad marketing expertise, within the insurance, financial services or medical space.

  • Strong people management and leadership capabilities.

  • Proficiency in omni-channel marketing, integrating digital, social media, and traditional methods.

Personal Attributes:

  • Self-starter with exceptional organizational and project management skills.

  • Analytical and strategic thinker with excellent interpersonal abilities.

  • Confident communicator, able to adapt messaging for diverse audiences.

  • Resilient and able to deliver quality results under pressure.

Why Join Us?
This is an exciting opportunity to shape impactful marketing strategies within a supportive and collaborative team. If you’re ready to take on a challenging yet rewarding role and make a difference, we’d love to hear from you.