Senior Marketing Executive
Manchester
Hybrid: 1 day per week in the office. 4 WFH/ Remote
£30,000 - £35,000
Retail
My client is a rapidly expanding consumer business, with an impressive portfolio of brands that pride themselves on providing the best service to their defined and loyal customers, as well as an exclusive product/ service range.
A wonderful business, with a really important message and somewhere to be proud of. A private equity backed business that has stood the test of time to be regarded as one of the key players in their market.
Following a period of significant growth and continued investment there is now an opportunity for an experienced Marketing Campaign/ Digital Campaign Executive to join their growing team.
In this role you will have exposure to the full marketing mix, working with excellent channel managers to create a marketing campaign plan across all digital touchpoints.
Key responsibilities include:
Support in the delivery of the multi-channel marketing campaign strategy, managing the production of these multi-channel campaigns across Digital – Web & App. CRM & SMS, Social Media & PR and Creative.
Working with several key internal teams across Digital, Creative and CRM, you’ll support the planning and development of the campaign strategy and support the roll out via these teams.
Managing this campaign process itself end to end with the delivery teams, supporting in the edit and proofing of copy and assisting the production of campaign.
Hands on support across CRM and email marketing campaigns.
Eventually have a deeper understanding of the CRM including data selection and creative input.
Branding campaigns, new product service campaigns as well as promotional offering campaigns.
Writing clear and concise briefs for this activity. Good Copy skills is key to support success.
Contribute to the reporting and performance of campaigns and KPI’s for teams.
Develop strong working relationships with these key stakeholders and teams within the business.
What I’m looking for:
2+ years in a similar Multi-channel Marketing/ Campaign role, specifically working closely with Digital Marketing & CRM teams.
Ideally experienced across CRM and email marketing campaigns directly.
Managing Multiple campaigns at any one time, therefore highly organised, focused and process driven.
Retail experience would be advantageous, being comfortable in this environment. Or comfortable working at pace in a commercial environment.
A naturally creative eye and good copy/ content skills supporting brand and campaign creation