Back to Job Search

Digital Marketing Manager 12 Month FTC

Posted 2 days ago

  • Sector: CPG
  • Contact: Leah Ross
  • Contact Email: LeahRoss@betterplaced.com
  • Contact Phone: 0113 236 4040
  • Expiry Date: 18 December 2024
  • Job Ref: 53017LR

​Digital Marketing Manager (Maternity Cover)
12-Month Fixed-Term Contract
Hybrid Role: 1-2 Days in Office, Rest Working from Home

Are you a skilled and driven Digital Marketing Manager ready to take the lead on innovative campaigns for a forward-thinking brand? I’m working with an exciting FMCG Manufacturer. If you’re a strategic thinker with a flair for creativity, this could be your perfect next step.

The Role:

As the Digital Marketing Manager, you’ll report to the Group Marketing Manager and take ownership of a variety of responsibilities that are crucial to the brand’s digital presence. From crafting engaging social media content to managing influencer partnerships, you’ll play a key role in shaping and executing marketing strategies.

·         Develop creative content for platforms like Instagram, Facebook, LinkedIn, and TikTok.

·         Manage and optimise budgets for boosted posts to achieve engagement and reach targets.

·         Analyse and report on performance metrics, providing recommendations for improvement.

·         Lead end-to-end influencer campaigns, including briefing, negotiation, and performance tracking.

·         Build strong relationships with influencers to enhance brand visibility and engagement.

·         Collaborate with UK and international teams to ensure the website remains current and engaging.

·         Update content regularly, using insights to recommend improvements and align with trends.

·         Support digital campaigns with impactful assets, working closely with the E-commerce Manager.

·         Manage promotions such as offer codes and discounts, ensuring flawless execution.

·         Liaise with external agencies on advertising and influencer initiatives.

 

You:

The ideal candidate will bring experience, creativity, and confidence to the role, with the ability to work collaboratively while taking the lead on key projects.

·         3+ years of experience in digital marketing, with a focus on social media and campaign management.

·         Strong copywriting skills and the ability to create engaging, platform-appropriate content.

·         Expertise across digital channels, including influencer marketing and email campaigns.

·         A data-driven mindset with the ability to interpret analytics and drive insights.

·         A self-starter with excellent communication and organisational skills.

·         Familiarity with tools like Hootsuite, Canva, and Google Analytics.

·         Experience with project management platforms such as Trello.