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Paid Media Manager (PPC)

Featured
  • Location: Leeds
  • Salary: £50,000 per year
  • Job Type:Permanent

Posted 4 days ago

  • Sector: Digital
  • Contact: Claire Eason
  • Contact Email: claireeason@betterplaced.com
  • Contact Phone: 0161 238 6700
  • Client: Client A1 Better Placed
  • Expiry Date: 30 December 2024
  • Job Ref: 49-2-211

  • ​Paid Media Manager (PPC focus)

  • Ecommerce retail (luxury fashion)

  • Leeds. Hybrid 3 days in 2 WFH/ remote

  • Flexible working hours

  • £50,000+ Plus package

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Our client has long been established as a market leading retail group with an increasing portfolio of product categories, and a very ambitious international growth strategy.

They pride themselves on delivering the best product and service to stay ahead within their sector.

They are looking for an experienced Paid Media/ PPC person to join an existing and strong digital marketing team.

This role will suit any Paid Media/ PPC person with consumer experience client side, or agency as long as you have been hands on in the management of this paid channel. Offering an opportunity to take a step up in their career, the role offers full autonomy to manage and shape the Paid Media strategy, including budgets and decisions.

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What I am looking for:

  • Manage and deliver the Paid Search strategy, including the review and daily performance over accounts.

  • Multi-million £ budget management

  • Manage the PPC automation and devise and deliver key automation initiatives.

  • Implement innovative strategies to achieve business targets and growth across our paid media accounts.

  • Hands on bid management and daily account optimization.

  • Work with the analytical team to create bespoke paid search performance reports.

  • Conduct keyword research, market research, audience segmentation and competitor analysis.

  • Build and manage relationships with external partners (Google & Bing).

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The successful candidate must have:

  • Hands on experience with paid search ad serving platforms and able to display experience of managing large budgets

  • Confident in providing accurate monthly forecasts with the support of the head of digital

  • Strong knowledge of Excel and Google Analytics with a passion for data analysis and data driven decision making

  • Able to develop a long-term strategy with hands-on ability to get things done

  • You are commercially minded, appreciating and using the impact digital experiences have on customer outcomes and business results

  • Experience working with ad serving platforms, direct and third-party bid management platforms, onsite analytics and intelligence tools.

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