Role: Category Manager
Are you an experienced Category Manager looking for a fresh challenge in a fast-paced and growing environment? This is a fantastic opportunity to make a real impact with a premium food brand that’s rapidly expanding in the FMCG sector.
With listings in major retailers and a strong presence in independents and farm shops, this brand is experiencing significant growth. As the business expands into new categories, they are seeking a talented Category Manager to play a pivotal role in driving category performance and strategy.
The Role:
As a Category Manager, you’ll report to the Category Development Director and be at the forefront of shaping category strategy. You’ll build strong relationships with retail partners, provide data-driven insights, and influence key stakeholders to drive sales and distribution.
You’ll work closely with commercial teams, marketing, and cross-functional teams to lead category initiatives. From analysing shopper and market data to optimising promotional and ranging strategies, you’ll play a crucial role in delivering growth for both the business and its customers.
Build strong, advisory relationships with key buyers, acting as a trusted category expert.
Deliver regular category updates and provide data-driven insights that challenge and inspire retailers.
Identify risks and opportunities across distribution, sales, and promotional strategies, offering clear recommendations.
Lead category input on NPD initiatives and contribute to the overarching category vision for customers.
Stay ahead of market trends and leverage historical data to inform strategic decision-making.
Provide insights to marketing and commercial teams on pricing, promotions, events, and NPD/EPD.
You:
A proven track record in Category Management within FMCG, with experience influencing buyers and key stakeholders.
Strong analytical skills with the ability to translate data into compelling stories and commercial opportunities.
Confident in delivering high-impact presentations and building strong relationships with retail partners.
Proactive, strategic, and commercially driven, with the ability to navigate a fast-paced, entrepreneurial environment.
Proficiency in category analysis tools and Excel.
If you’re a commercially astute Category Manager looking for an opportunity to shape strategy and drive category growth, this could be the perfect role for you!